Kansas Foundation for Agriculture in the Classroom

Kansas Lesson Plan

Vertical Gardening

Lesson 7: Introduction to Product Marketing

Timeframe

3 days (40 minutes periods)

Standards Addressed

HS-ETS 1-3

Lesson Objectives

  1. Describe the role of each member of a marketing team
  2. Collaborate with team members to create a marketing presentation

EssentialQuestion

  1. How does the food industry successfully market its products?
  2. How can we work as a team to successfully develop our brand?

Careers Addressed

Business Manager, Project Manager

Materials/Resources Needed

  • Lesson 7 slides
  • Food Science Lab Reflection
  • Shark Tank US Uprising Food Drives Mark Nuts video
  • Strengths/skills inventory
  • Marketing Team Project Description
  • Food Product Presentation Listening Chart